DMtoLead
Brings customer messages from different channels into one place. Teams can follow conversations, prepare replies using business information, and hand a conversation over to a person when needed.
Read the case study: DMtoLead →Founders & product teams · UK & Europe
Your SaaS MVP, built at a fixed price.
We build first versions of SaaS products for founders and product teams in the UK and Europe: sign-up, billing, the core workflow your customers pay for, and an admin view to run it. You get a fixed price after a short discovery and work directly with the engineers building it.
Focused SaaS MVP: £4,500–£12,000Typical range. The fixed price is agreed in writing after a short discovery.
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Why first versions go over budget.
An MVP usually goes wrong before any code is written: the scope is a feature list rather than a workflow, the price is an hourly estimate, and nobody has decided what can wait. The result is a long build, a bigger invoice and a product that still isn’t ready for paying customers.
We fix the scope first. Discovery turns your idea into one workflow a customer would pay for, a written list of what is in and out, and a fixed price for building it.
Who it’s for.
- Early-stage founders in the UK and Europe validating an idea with a first paying product.
- Non-technical founders with a clear problem to solve and a budget for a first release.
- Product teams inside an established business that need a new product built alongside the day job.
- Founders whose no-code or AI-built prototype has proved the idea but won’t carry real customers.
- Teams that want to own the code and may bring development in-house later.
What you get.
- A short discovery: written scope, user flows, technical plan and a fixed quote.
- For larger builds, an optional paid scoping phase with a first working slice.
- Accounts, roles and sign-in, with subscription billing through a provider such as Stripe.
- The core workflow your customers pay for, and an admin view to support them.
- A web app first, with a mobile app when the product needs one.
- Deployment to your own cloud account, documentation and code handover.
What’s not included.
- Developer hours or day rates: every build has a scope and a fixed price.
- An open-ended backlog. Features beyond the agreed scope are priced before they start.
- Guaranteed demand, revenue or investment.
- Hosting, third-party services and AI model costs unless included in the quote.
How it works.
- 01 · Discovery call30 minutes, free. The users, the problem and your timeline.
- 02 · Scope and quoteA written scope and a fixed price. Larger builds can start with a paid scoping phase.
- 03 · BuildWeekly working versions on a staging link, reviewed with the engineers.
- 04 · LaunchDeployment, documentation, code and accounts handed over in your name.
Timeline and price.
A focused SaaS MVP, built around one core workflow with sign-up, billing and an admin view, typically costs £4,500–£12,000. A fuller first release, or one with a mobile app, typically costs £8,000–£18,000. More complex builds start from £15,000.
The exact price and delivery date are fixed in writing after a short discovery. Larger builds can start with a paid scoping phase, credited against the build. Builds are paid 50% at the start and 50% on delivery.
We don’t sell developer hours. If the scope changes during the build, we price the change before starting it.
- Focused MVP (£4,500–£12,000)One or two core user flows, sign-up and sign-in, subscription billing, a simple admin view and deployment to your cloud account.
- Fuller first release (£8,000–£18,000)Several user roles, more workflows, integrations with other tools, or a mobile app alongside the web app.
- Not in a focused MVPNative mobile apps, complex integrations, multiple languages and advanced reporting. They are quoted separately or move the project into the next range.
Work behind the service.
DMtoLead, Kepicker and EazyRender are SaaS products we designed, built and run ourselves. HeyNews is a client engagement on an AI-assisted newsletter platform. Each card shows which is which.
Kepicker
Helps Amazon sellers research products and compare market data. It collects and organizes product information so sellers can work through their research in one interface.
Read the case study: Kepicker →EazyRender
Helps architects turn a model view or architectural image into a new visualization. Render mode develops materials and lighting; Redesign explores different styles and design directions.
Read the case study: EazyRender →HeyNews
An AI-assisted newsletter platform for writers. It uses examples of a writer’s work as context to help prepare new drafts in a style suited to that writer.
Read the case study: HeyNews →What should you send us?
- Who the customer is and the problem they would pay to solve.
- The one workflow the first version must do well.
- Any designs, prototypes or existing code.
- Your target launch date and budget range.
Questions before we start
How much does a SaaS MVP cost?
A focused SaaS MVP typically costs £4,500–£12,000; a fuller first release, or one with a mobile app, £8,000–£18,000. More complex builds start from £15,000. We fix the price after a short discovery, once the scope is written down.
How long does it take to build an MVP?
It depends on the agreed scope. The delivery date is fixed in writing, together with the price, before the build starts.
Do we have to pay for scoping?
No. The discovery call and the quote are free for most projects. For larger builds we may suggest a paid scoping phase: a written scope, technical plan and a first working slice. Its cost is credited against the build.
Do you work with non-technical founders?
Yes. Discovery is designed for it: we turn the idea into decisions you can understand and sign off, and explain the technical trade-offs in plain English.
Which technologies do you use?
Usually React or Next.js for the web app, Node.js or Python on the backend, PostgreSQL, and AWS or another cloud you choose. We use well-supported tools so another team can take over later.
Who owns the code?
You do. The repository and cloud accounts are set up in your name, and the code is handed over with documentation.
Can you take over an MVP someone else started?
Yes. We review the code and the accounts first, then tell you what can be kept and what it costs to finish. See project rescue & takeover.
Who you’ll work with.
- A UK limited company.You contract with Fortuna Supply Ltd, registered in England and Wales (company no. 15831822). SaaSAppStudio is its trading name. Quotes are in pounds sterling.
- Working hours that overlap with yours.Our engineers work from İzmir, Türkiye, two to three hours ahead of London, so most of the UK working day is shared. Calls and reviews happen live, not overnight.
- A fixed price, agreed up front.After a short discovery we agree a written scope and a fixed price. If the scope changes, we price the change before starting it.
- Direct contact with the engineers.You speak to the people building your product, not to an account manager passing messages on.
- You own what we build.The code, repositories and service accounts are set up in your name and handed over with documentation.
The studio’s founders are Halis Erdem Kömeç (engineering) and Merve Kömeç (partnerships and delivery). Meet the studio →